Construction has begun on a new Microtel Inn & Suites in Windham, with an anticipated opening date at the end of 2014.
The
project has been a long time coming. Erik Heyland, owner of Heyland
Development, has owned the property since 2007. At that time he had been
approved for a Microtel, but pulled back when the recession hit. Though he said
they looked at alternate brands for the project, those didn’t fit the model
like the Microtel does for that property. When financing was once again secured
for a Microtel branded hotel, the project was up and running. “We think that
this is going to serve a larger segment,” said Heyland.
In
today’s market, Heyland said, guests are more savvy. They can research hotel
brands online, read reviews, and have certain expectations for their stay. Because
Microtel is a standards-based brand developed by the Wyndham Hotel Group, there
are quality assurance scores the property must hit every year to maintain their
franchise status. Customers may be more reluctant to stay in smaller,
independently run motels if they can’t do their research, said Heyland. “We
think in the Town of Windham this sets us apart from whoever else is in that
space,” he said.
The
hotel will attract a broad customer base, and span a variety of needs, including
leisure traffic, visitors to Saint Joseph’s College, and business travelers, said
Heyland. The hotel will also have extended stay accommodations, with small
refrigerators and microwaves, for people with temporary housing needs. The
building in Windham is a new prototype, which will offer an updated, fresh look
in the décor, said Heyland.
Christmas
of 2014 is the targeted opening date for this first phase, which includes 58
rooms with queen sized beds, an indoor pool, fitness center, lobby area, free
breakfast and a business center. The property will also offer trailer parking
for those with boats or snowmobiles, and bus parking. Heyland said an expansion
plan to bring the hotel to 74 rooms is already in place. He hopes to have the
second phase completed within 18 months of opening.
Though
the permit process was lengthy, Heyland said the Town of Windham has been very
cooperative and helpful throughout the process. “They are excited about this
project coming in. I’ve heard many times that this is an overdue project,” he
said.
Tom Bartell, Executive Director of the Windham
Economic Development Corporation, said that the project will fill a void in the
region. There has been a lack of a branded hotel that can be part of a national
reservation system, he said, and this project “fills that niche very nicely.”
Bartell
said he’s heard from area businesses that when employees visit from outside of
Maine, they have sent them to Portland, South Portland or Westbrook because
there wasn’t a hotel of this type in Windham. He’s also heard from residents
that when they have people come to visit them, there hasn’t been a place for
them to stay.
“The
summer season is very full,” Bartell added. “It’s hard to get a space.” Camps
and cottages fill up quickly, and in the winter, many are closed, he said. “[The
Microtel] is a great asset that we are going to have,” he said. “I think it
will be well received.”
Though
there might be some concern from owners/operators of other accommodations,
Bartell said the Microtel is really a different model, and will attract a
different customer base.
Heyland
currently operates a Microtel Inn & Suites in York, Maine. Heyland said
construction has been moving quickly and drawing attention. He has been
receiving requests from people wishing to book rooms for next year. Reservations
for the Windham Microtel can be booked now by calling the Microtel Inn &
Suites in York, also managed by Heyland Development. The number for
reservations is 207-363-0800.
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