Local stylist aims for ‘USOA Mrs. Maine’ pageant crown

By Ed Pierce

A Windham hairstylist vying for the title of “United States of America Mrs. Maine” is seeking to raise awareness about infertility issues affecting women and step outside her comfort zone by entering the statewide pageant.

Nichole Burke will represent Windham in the
United States of America Mrs. Maine Pageant
in August this fall. If she wins the title, she
would like to use her platform to raise
awareness about infertility issues. 
SUBMITTED PHOTO  

Nichole Burke, 41, and her husband moved to Windham in November 2023, and in March 2024, they became the parents of a son.

“Something many people may not know about me is that after four years of struggle, I became a first-time mom at 40, welcoming a beautiful son just 10 months ago,” Burke said. “My husband and I had a whirlwind year – we got married in June 2023, bought our first home five months later, and then, just four months after that, became parents.”

She was asked by the director a few months ago to join the pageant.

“I have some friends who have done pageants, so I talked with them and got a lot of encouragement,” Burke said. “I decided that this experience would be something just for me, where I could step out of my comfort zone and grow personally. A motivation to get back into self-care and regular exercise, something that I miss. Also, an opportunity to get more acquainted with our new community and be of service. Doing service work has been very fulfilling for me, and I am looking forward to it again. Another important part of my journey is that I have been in recovery for almost 16 years, a path that has shaped me into the resilient and compassionate person I am today.”

Originally from Saco, she’s been a hairstylist for 16 years, and she also serves as an independent consultant with Arbonne.

According to Burke, she’s hoping that this new experience of competing in a pageant will help her obtain another level of personal growth, filling her spirit in a new way.

“The motto for the pageant is ‘Empower, Inspire, and Uplift’ and I am hoping to be and share those things,” Burke said, “Personal growth is important to me. This experience is an opportunity for me to build new connections in Windham and across Maine. I want to challenge myself personally, by stepping outside of my comfort zone, to embrace the confidence that comes with being part of the USOA Mrs. Maine Pageant.”

If honored as the pageant winner, Burke hopes to use this platform to amplify the conversation around infertility, breaking the stigma and fostering a community of support for women facing similar struggles.

“I want to advocate for greater access to fertility awareness, mental health resources, and community support,” she said. “By sharing my own experiences, I hope to encourage open conversations, provide comfort to those struggling, and work toward a future where no woman feels alone in her fight to become a mother. I would also like to help young girls and teens with self-esteem and empowerment.”

The 2026 USOA Mrs. Maine Pageant will be held from Oct. 10 to Oct. 12 at the Senator Inn & Spa and the Augusta Civic Center and judges will select the winner based upon an interview, swimsuit, and evening gown categories. The pageant is the Official State Preliminary to the National United States of America Pageant which will be held July 4, 2026 in Las Vegas, Nevada.

Burke says that her friends and family are excited to see her enter the pageant, and she’s amazed at how supportive and encouraging everyone has been.

“My greatest strength in this pageant is my ability to connect with and uplift others. Through my years of service in the recovery community, speaking, organizing events, and offering support, I’ve developed strong leadership skills and a deep passion for helping people,” Burke said. “However, my biggest challenge will be stepping into a completely new environment and applying these skills in a different way. To overcome this, I plan to embrace the experience with an open heart, lean into my ability to inspire others, and stay true to my mission of spreading hope and resilience.”

Currently Burke is looking for sponsors and seeking ways to be of service to others in the Windham community.

“I would love to partner with local businesses in Windham and surrounding areas,” she said. “Businesses get promotion at the pageant and an ad in the program. Also, social media promotion and media articles are shared by contestants and current title holders. If interested in a sponsorship, or for any questions please contact me at allure.hair@live.com.” <

Windham attorney wins crown in 2024 USOA Mrs. Maine Pageant

By Ed Pierce

Competing in the United States of America’s Mrs. Maine 2024 Pageant on Oct. 21 in Augusta was the realization of a dream for Windham attorney Katie Winchenbach. Her confidence and enthusiasm were on full display as she won the state crown and now advances to compete in 2024 USOA Mrs. America Pageant next July in San Antonio, Texas.

Windham attorney Katie Winchenbach was
crowned as the winner of the 2024 USOA
Mrs. Maine Pageant in Augusta on Oct. 22.
She will represent Maine in the 2024 USOA
Mrs. America Pageant in Texas next July.
SUBMITTED PHOTO  

As a corporate attorney and a champion for women’s rights, Winchenbach was a first-time pageant participant in the USOA Pageant, which was created to encourage women to strive to achieve their hopes, dreams, goals, and aspirations, while making them feel confident and beautiful inside and out.

“I have never done a pageant before,” she said. “When the USOA Pageant Director, Christie Hines, reached out to me to see if I would be interested in competing, I really thought she had the wrong woman. Once I learned how much of the pageant was focused on community involvement and championing causes close to your heart, I knew I had to say yes.”

Winchenbach currently serves as the Program Director for Ms. JD, a national nonprofit organization dedicated to the success of aspiring and early career women attorneys. She has also served as the Vice-President of The Maine Women's Conference, where she contributed to the strategic direction and planning of an influential one-day conference to empower and uplift Maine’s women.

Recently Winchenbach joined Women Standing Together, an organization that supports women leaders in various professional fields. Her role with that group will allow her to better advocate for emerging women leaders in Maine's business community. She’s also a published writer with her articles appearing in publications such as Fashion Republic, Gladys Magazine, Marie Claire, Long Island Bride and Groom, and Chicago Style Weddings.

She says that she intends to use her title as USOA Mrs. Maine 2024 to advocate for women’s empowerment, provide critical leadership opportunities, and to break down barriers to women’s success.

"It’s important for me to empower and inspire women to dream bigger and boldly pursue these dreams,” Winchenbach said. “This passion is at the heart of everything I do. I’m honored to be representing Maine as USOA’s Mrs. Maine 2024 and to be able to positively impact Maine’s young women leaders. I believe in empowering and inspiring women to dream bigger and boldly pursue these dreams. As the Program Director for Ms. JD, a national nonprofit dedicated to the success of aspiring and early-career female attorneys, I am able to impact over 800 women per year. More locally, I am partnering with the Compassionate Leadership Project to create a one-day conference for Maine’s emerging female leaders. The conference will provide attendees with access to prominent female leaders from Maine, practical training on key leadership skills, and the opportunity to build their networks. The conference will be live streamed, to provide this critical resource to women from all over the State of Maine, and eventually, across the United States.”

Along with her husband, Jared, Winchenbach moved to Windham two years ago and grew up in Milford, near the University of Maine Orono. She earned a Master of Business Administration degree from the University of Maine, a Juris Doctorate law degree from Quinnipiac University School of Law, and a Bachelor of Arts degree from Hofstra University. In her free time, she enjoys paddleboarding, and spending time with her husband and their rescue dog.

She hopes her pageant experience will help her to grow both personally and professionally.

“Upon starting this journey, I was surprised by how much it pushed me outside of my comfort zone and how many opportunities there were for me to grow as a person,” Winchenbach said. “Already, I've been able to become more confident in the way I carry myself and in the way I speak publicly. I work as a corporate attorney and a non-profit program director, so these are skills that are going to help me immensely even once the pageant is over.”

Winchenbach said that competing in the USOA Pageant also helped her to honor the memory of her late mother.

“My mom competed in a Mrs. Pageant when she and my dad were just married,” she said. “She passed away from cancer last November, so this is a really nice way for my family to be able to come together again.” <